role CREATIVE DIRECTION AND DESIGN
deliverables BRAND IDENTITY AND MOTION GRAPHICS

Preme Magazine is a black owned magazine that focuses on emerging trends in music, entertainment, sports and pop culture.

As a pitch to the Editor-in-Chief, I located their brand positioning by defining their personality and identified their core audience and market competitors. The resulting rebrand pivots to a street-wise and underground look that visually communicates Preme’s ethos to its readers.